Ok so there is a new trend in SEO, and it is negative SEO! Basically it is giving multiple links (and by this we mean 1000's of negative links) to a site and this way bringing the relevance down accordingly to goolge or even worse black listing it! So what...
Google’s Inside Search event
More news from Google at this Google's Inside Search event! What's next and what to expect from them. [youtube]http://www.youtube.com/watch?v=p8h4bzn8gxU&feature=player_embedded[/youtube] (more…)
Do you use Google ads? – How do you increase your ROI?
Don't you agree that one of the biggest challenges that we as online marketers are experiencing today is to maximize your Google ads, and get a positive ROI on the money spent. Our best advice and prioritization of what you should focus on and do first is: Do you have the...
Google changing the name of the SEM game
…Again! Have you noticed that Google have allowed some advertisers to extend the headlines of the search engine marketing (SEM) ads? They have also made it look like the SEM ad is part of the organic search result. Does this, together with +1 (Googles’ latest social feature: http://www.google.com/+1/button/) change the...
What are they saying about you?
Are you following what they are saying about you and your brand on the web? Do you follow what they are saying on Twitter, or on Facebook.com? Or are people writing blog posts about you? Are they saying positive things or are they negative due to some unfortunate experience they...